Germany - The new compact SUV, which debuted at an event in Shanghai in July 2018, has started rolling off production lines at the Leipzig factory. This follows on from a previously announced extension to the plant, whereby the OEM built a body shop and paint shop.
According to Porsche, demand for the Macan continues to rise. "In 2011, the model was the inspiration for a radical new beginning: That year, the plant in Leipzig was expanded into a full-sized facility to accommodate the compact SUV, featuring its own body shop and paint shop. When the factory was put into operation in February 2014, the plan was to produce 40,000 units per year. Today we produce more than 90,000 units per year for markets around the world, and since 2014, approximately 350,000 units of the compact SUV have been delivered to customers worldwide," explained Gerd Rupp, chairman of the executive board at Porsche Leipzig.
The company is currently making around 420 units of the new Macan every day. China is its the best-selling market, accumulating over 100,000 deliveries since the model was launched in 2014.
Aside from looking to boost SUV production, Porsche, like many other OEMs, is also looking to bolster electrified vehicle sales. The OEM recently decided to double its investment in e-mobility, with the promise of spending more than €6bn ($7.4bn) by 2022 on developing models in the segment and readying production facilities.