New McKinsey report judges threat in diminishing European automotive market share driven by innovation; calls for change and sets out roadmap steps to success
The latest McKinsey report looking into the European automotive industry recognises that historically, it has been a multi-decade success story. However, the latest developments show that new players such as those coming out of China are on the rise. The McKinsey Center for Future Mobility’s analysis highlights that since 2019, European incumbents have yielded six percentage points of market share in their home market and five percentage points in China. Here’s what needs to be done…
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The Association of Southeast Asian Nations (ASEAN) is now seeing increasing investment in electric vehicle production with Chinese OEMs leading the way.
The UK government’s £4.5bn initiative prioritises the automotive sector with over £2bn, signaling a green push. Nissan swiftly invests £2bn in three EV models.
AMS looks at the changing role of the Chinese operations of European and other long established brands’ operations in China and their changing roles in the global auto sector
