Breaking the Mould: Porsche expands production to Malaysia in shift away from European exclusivity

Porsche Taycan in Shanghai

The luxury carmaker is planning its only current assembly plant outside Europe with new production planned in Malaysia and an R&D centre in Shanghai.

Porsche is extending its influence in the Asian market by establishing a new research centre in Shanghai and a new production plant in Malaysia.

According to a company statement, the importance of the new R&D site in China’s most populated city is to help the carmaker further understand Chinese consumer trends and improve local development of products. This will be joining the existing R&D operations in Europe, North America and elsewhere.

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