Editor's Pick – Page 257
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ArticleDaimler and BAIC agree €1bn localisation
China – The deal between the two companies will see further localisation of Mercedes-Benz compact cars beyond the GLA-Class at the Beijing Benz Automotive Co (BBAC) joint venture. The €1 billion ($1.2 billion) pledge is part of a €4 billion total that will be invested in BBAC by 2015.Production capacity ...
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ArticleFiat Brazil: Quest for growth
Alfredo Leggero, manufacturing director for Fiat Chrysler Latin America, discusses the continued growth of the carmaker’s largest plant worldwide, Betim in Minas Gerais – plus its new hub in Goiana, PernambucoJoanne Perry (JP): How important is South America to Fiat as a production location?Alfredo Leggero (AL): South America is very ...
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Article菲亚特巴西：寻求发展
菲亚特克莱斯勒拉美地区制造总监Alfredo Leggero，向我们详谈了该制造商在全球最大的工厂，即米纳斯吉拉斯州贝廷工厂的发展，以及在伯南布哥州戈亚纳新建中心的情况。Joanne Perry(JP):作为菲亚特的生产基地，南美的重要性在哪里？ Alfredo Leggero(AL): 南美对菲亚特非常重要；我们自1976年开始就在巴西开创事业，成为这里的领头羊已经有12年的时间了。去年，菲亚特克莱斯勒在拉美地区（包括墨西哥）共售出900,000辆汽车，预计到2018年会售出130万汽车。 2013年，在拉美地区市场出售了590万辆汽车，巴西成为世界上第四大汽车市场，去年在巴西出售360万辆汽车。最近，巴西已经超过德国、印度和俄罗斯这样的重要市场。现在，我们正处在调整销售量水平的阶段，但是我们规划，市场明年会重新恢复增长。据HIS公司和我们自己的预测，明年的复合年增长率(CAGR)将达到3.2%。 巴西拥有强大的国内市场，拥有2亿居民，而且最近的失业率达到历史最低 — 只有5.5%。消费市场、中产阶级和劳动适龄人口都在增加。而且，这个国家居民的拥有汽车平均指数非常低，因此具有很大的汽车销售潜力。在美国每1.2个居民就拥有1辆汽车，在欧洲每2个人就拥有1辆车，而在巴西每4.4个人才拥有1辆汽车。 JP: 菲亚特克莱斯勒汽车(FCA)的形成对南美工厂，尤其是贝廷的生产有什么影响吗？ AL: 我们要与FCA的战略保持一致，就是除了大量现代工业基础设施之外，还要共享建筑、动力系统，发挥技术和采购的协同效应。我们在拉美地区的经营正在增长。2015年，我们会在巴西戈亚纳建立新的汽车中心。新的工厂将会是整个集团内最为现代化和科技化的工厂。JP: 贝廷是菲亚特克莱斯勒在全球最大的工厂；这是该地区的制造标杆吗？ AL: 菲亚特贝廷工厂是菲亚特克莱斯勒集团全球最大的汽车生产部门，也是世界上独一无二的；这是在一个汽车工厂里如何解决复杂性和灵活性的成功案例。工厂每天生产超过3,000辆汽车，工厂开业以来共制造超过1,300万辆汽车和轻型商用车(LCVs)，为菲亚特在拉美的成功打下坚实的基础。 除此之外，贝廷在环境和社会可持续性方面，也是菲亚特克莱斯勒和其他公司的标杆：这是第一家获得1997年ISO 14001标准认证的LCV和乘用车制造工厂，并于2013年成为第一家获得ISO 50001认证的菲亚特工厂。 JP: 有人说你们将贝廷的生产力提高到年产量950,000辆，是真的吗？如果是，会不会扩建新楼，安装新的设备呢？ AL: 为了满足日益增长的巴西市场的需求，工厂已经完成几个重建工程，尤其是在过去的十年里，我们扩大了建设，安装了新的机械，调整了生产和物流流程，并且引进新的技术，生产力已经达到年产量740,000辆的水平 — 2012年的产量是811,000辆。“在贝廷这样的环境里，人是整个生产系统的主力”—— 菲亚特尅莱斯勒拉美地区，Alfredo Leggero喷漆是我们生产中的瓶颈，我们正在建造一个新的喷漆厂，能以现代化的喷漆工艺进行表面处理，提高效率，每小时处理180件 — 是世界最大的喷漆工厂之一。这样的话，我们每年的产量就可以达到950,000辆了。 菲亚特在贝廷工厂的重建工作还在进行当中。生产力和灵活性方面都已经适应了巴西市场的增长，这一点是工厂能够成功的秘密所在。五月份，FCA的首席执行官Sergio Marchionne宣布，工厂的设施与菲亚特未来五年的业务计划一致，将会引进一些新车型，并且进一步提高生产。贝廷已经为今后将要面临的挑战做好了准备。 JP: 在一个已经有几十年历史的老厂子里提高生产力是不是件困难的事情？ AL：这可是个不小的挑战，尤其是你考虑到我们正在以一个新工厂的标准提高生产力 — 即每年150,000辆汽车。但是我们利用“世界级制造”（WCM，该生产系统自2007年起被引入菲亚特贝廷）的理念，来解决目前经营和建设工作中的所有复杂难题。 能取得这种成果的极其重要的动因就是调动所有的人，抛开严格的应用方法和标准；在贝廷这样的环境里，人是整个生产系统的主力。我们尽力持续提高技术、管理、操作和方法方面的技术，评价领导能力，展示才能，并发展成果。 这些战略已经让我们在2012年和2013年取得优异的成绩：生产力提高18%，转制成本明显降低；产品质量提高14%；物流服务能力提高26%。 JP: 在贝廷，你们还自己负责材料运输和线路供应；这些改变带来哪些成果了呢？ AL: 这是个极大的成功。我们面临应用新概念线路工艺和材料运输带来的挑战，也就是要保证整合人才，创造强有力的物流工程，以解决工厂极其复杂的各种难题。主要成果就是货运流的改进和线路供应的优化，以及仓库效率的提高。所有这些使物流服务水平提高了30%，成本节约了20%。JP: 除此之外，菲亚特正在伯南布哥州的戈亚纳建造新的厂房。工厂设备是什么系列，将生产什么车型呢？ AL: 菲亚特在伯南布哥州的工厂是公司在巴西的第二个工厂，这里将成为高度集成的汽车制造业中心枢纽，包括一个供应商园区，有17条供应组件的战略线路。这是个完整的工厂，拥有冲压、白车身、喷漆、装配等部门，以及一个通讯中心。这个厂将会有一个现代化最佳布局，材料和产品流程都是以最高“世界级制造”标准设计的。我们将于2015年年初开始投产。主要生产3种车型；第一个面世的就是Jeep Renegade。 JP: 在戈亚纳设立一个大型供应商园区，它的重要性体现在哪里呢？ AL: ...
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Rushforth to push forth Nissan’s sales
Japan – As corporate vice-president for Global Sales, Allan Rushforth will be based at the OEM’s Yokohama headquarters and will report to Philippe Klein, Nissan chief planning officer. Rushforth joins Nissan from Hyundai, where he was chief operating officer and senior vice-president for Europe, based in Frankfurt, Germany.Rushforth started his ...
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ArticleVW and FAW commit to 25 more years
Germany/China – The extension of the two companies’ existing partnership until 2041, witnessed in Berlin by German Chancellor Angela Merkel and Chinese Premier Li Keqiang, is intended to “significantly expand” R&D activities in the country and enable a move into new business areas including alternative drivetrain technologies.“Together with its strong ...
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WebinarTRUMPF Solutions for hot forming process chain
Laser technology is a constant companion to the ever-increasing hot stamping technology. A primary application is in the trimming of hardened parts. There is an array of laser applications found in the process chain of hot stamping. The maturing hot stamping process is now going in new directions, exploiting even ...
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ArticleBMW assembles first car at Araquari
Brazil – The company says that more than €200m will be invested at the plant in Santa Catarina State over the next few years, resulting in a production capacity of over 30,000 vehicles per annum. The first car to roll off the assembly line was a 328i ActiveFlex. This car ...
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ArticleHayles takes sustainable fuel role at Hyundai
UK – In the newly created position, Robin Hayles will develop and deliver Hyundai Motor UK’s fuel cell and sustainable fuels strategy. Hayles has worked for the OEM since 2004.In his most recent role as product manager for ix35, Santa Fe, i800 and iLoad, Hayles was responsible for managing the ...
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ArticleHarlow to lead Chrysler NAFTA Manufacturing
USA – Chrysler Group has appointed Brian Harlow vice-president – head of NAFTA Manufacturing as the successor to Mauro Pino, who will lead Manufacturing for LATAM. Harlow is now responsible for all assembly, stamping and powertrain manufacturing operations in the US, Canada and Mexico, as well as the implementation of ...
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ArticleA smart solution
Kremlin Rexson and Sames Technologies combined their know-how and experience to deliver a global solution for painting Renault’s third-generation Twingo The new Renault Twingo will be produced at the Revoz factory in Slovenia, preparation for which has involved modifications to the painting and underbody protection processes. These major challenges were ...
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ArticleFushimi to lead Yokohama’s American business
US – Leaving his role as head of OE Tire Sales and Marketing at The Yokohama Rubber Co. (YRC) in Tokyo, Japan, Takaharu Fushimi will move to California as CEO of Yokohama Corporation North America (YCNA). It will be his second assignment in America.Fushimi will be responsible for strategic operations ...
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ArticleVolvo Gent to cut CO2 emissions by 40%
Belgium – Volvo Car Group and Stora Enso, the global paper products group, have joined forces to reduce carbon emissions at Volvo's plant at Gent by over 40%. Stora Enso will install an underground hot water pipeline, from its biomass fuelled paper mill, to transport compressed water at a temperature ...
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ArticleFord Oakville to add 1,000 workers
Canada – Following the OEM’s selection of the facility to make its Edge utility vehicle, a C$700m ($621m) upgrade is underway to expand manufacturing capability. The cars made at Oakville will be exported to more than 100 countries.By adding more than 1,000 hourly jobs, Ford will have increased the total ...
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ArticleLusting after Latin America
Brazil especially is attracting big investments from global vehicle-makers despite economic uncertainties In this article:Short-term economicsLong-term prospectsBMWCheryDaimlerFiat ChryslerFordGeneral MotorsHondaJAC MotorsJaguar Land RoverRenault-NissanVolkswagenFor almost 15 years, Brazil and Argentina have operated a trade agreement which manages automotive imports and exports between the two countries. While a new deal is being negotiated, ...
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ArticleA atração pela América Latina
Ian Henry explica por que o Brasil especialmente continua a atrair investimento significativo de montadoras de veículos, tomadoras de decisões globais, apesar das incertezas econômicasPor quase 15 anos, Brasil e Argentina têm operado um acordo comercial que gere as importações de automóveis e as exportações entre os dois países. Enquanto ...
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ArticleEl apetito por Latinoamérica
Ian Henry nos explica por qué Brasil continua atrayendo inversiones notables de fabricantes de coches globales a pesar de la incertidumbre económicaDurante más de 15 años Brasil y Argentina han operado con un tratado de comercio que permite las importaciones y exportaciones de la industria del automóvil entre ambos países. ...
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ArticleVW reaches 200m production total
Germany – The milestone vehicle was an XL Sport, made 15 years after the OEM celebrated the 100m mark with an anniversary New Beetle. VW’s global production footprint now encompasses 106 plants in 27 countries.“We are proud to have produced 200m vehicles. This impressive figure also bears witness to our ...
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ArticleDirigindo o futuro
Mark Simms considera as tecnologias que impulsionam o desenvolvimento do futuro de veículos híbridos e elétricosO número de veículos híbridos e elétricos em showrooms e nas estradas continuam a crescer, com a tecnologia que lhes está subjacente já aparentemente estabelecida. No entanto, em muitos aspectos, estamos apenas no início da ...
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ArticleA máquina mexicana
Conforme a produção automotiva norte-americana continua a se recuperar da crise econômica, o México está seguindo à frente como o motor do crescimento, com mais OEMs investindo em instalações e produção crescenteO processo de cicatrização que ocorreu na indústria automotiva dos EUA após o choque da crise econômica, agora é ...
